October 22, 2019

Cabela’s Supports Sportsmen’s Alliance with $1 Million Donation

Cabela’s, the World’s Foremost Outfitter of hunting, fishing and outdoor gear, has renewed its pledge to support and protect America’s heritage of hunting, fishing and trapping with a $1 million donation to the Sportsmen’s Alliance and Foundation.

Through Cabela’s Outdoor Fund, which began in 2010 and is largely funded by retail customers who round up their purchases to the nearest dollar, Cabela’s has been able to support conservation and advocacy organizations that leave a long-lasting impact on the outdoor community by providing and enhancing opportunities to enjoy the outdoors.

The $1 million grant will support the Sportsmen’s Alliance mission of protecting and advancing hunting, fishing and trapping in all 50 state legislatures, at the federal level, in the court system and at ballot boxes when animal-rights groups attempt to pervert the political system to advance their own agendas.

“We are very thankful for the support Cabela’s executive leadership and Cabela’s Outdoor Fund board provides.” said President and CEO of Sportsmen’s Alliance, Nick Pinizzotto. “Sportsmen are the nation’s true conservationists, and as more resources are dedicated to protecting their rights to hunt, fish and trap, sportsmen will be able to give back more to the outdoor passions we all share.”

The partnership between the Sportsmen’s Alliance and Cabela’s is nothing new. Dick and Mary Cabela became involved with the Sportsmen’s Alliance in the 1980s and Cabela’s has provided funding since 1995. Dick joined the Sportsmen’s Alliance Board of Directors in 1999, and served as the Chairman of the Board from 2001 until shortly before his death in 2014.

“Cabela’s Outdoor Fund is proud to support the Sportsman’s Alliance and the positive impact it has on the interests of outdoor enthusiasts,” said Scott Williams, Cabela’s Chief Commercial Officer. “For decades they have shared Cabela’s passion for preserving the outdoor lifestyle and we are pleased to continue supporting their efforts.”

“The renewed pledge and increased support from Cabela’s has a significant impact on carrying forth the Sportsmen’s Alliance mission.” said Sportsmen’s Alliance Vice President of Membership and Development, Sean Curran. “We are able to enhance existing youth and advocacy programs and devote resources to expanding new initiatives that benefit sportsmen across the country.”

Due to Cabela’s consistent support for protecting America’s outdoor heritage, including hunting, fishing and trapping, in 2005 the Sportsmen’s Alliance established the Cabela Lifetime Business Achievement Award. The award is presented to companies that demonstrate the same passion and commitment to defending and advancing those outdoor activities.

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